INNOVATION PLAYBOOK / 001
2026
Hi, I’m Cindy Wong Mitt — an innovation lead for creators and influencers building the ideas, experiences, and ecosystems people want to belong to.
ABOUT CINDY
Creator innovation / cultural strategy
Strategy for Creators
I help the people shaping culture turn their point of view into momentum.
My work sits where creator ambition, audience behaviour, and new possibilities meet. I partner with creators and influencers to clarify the idea, shape the experience, and build a lasting point of difference.
BOOK A DISCOVERY CALL
Let’s make the next move.
15 minutes · Google Meet
Open booking calendar
IN MOTION
Ideas worth watching.
STEP 1
STEP 2
STEP 3
WHAT I BUILD WITH CREATORS
A creator-first point of view for bold ideas that earn attention — and stay meaningful after the scroll.
01 — Clarity
We start with the big picture: what you stand for, who you're speaking to, and where you're heading.
02 — Experience
We shape the journey — from the first impression to the lasting impact — so your audience feels something real.
03 — Difference
We build a point of view that sets you apart, not just for now, but for the long run.
SELECTED COLLABORATIONS
Trusted to help global names think with more cultural relevance.
HONDA
FLIGHT CENTRE
VM02
LAVAZZA
THE RANK GROUP
IN THEIR WORDS
Partnership is the work — and the feeling people take with them.
“Cindy has a wonderful challenging spirit. From her first days at Honda, she wanted to learn, develop, and improve. She has the positive outlook and willingness to put herself in difficult positions that will make her succeed.”
Martin Sanders
Chief Audit Executive — Honda Motor Europe Ltd
“Cindy never stopped finding the best way to solve our challenges and improve how we work. Dedicated to high quality, she made everybody feel heard — always positive, concentrated, and efficient.”
Jorun Dieserud
CFO — FARA AS, part of Ticketer Group
“Cindy was a fantastic addition to our management team. Her analytical mindset, clear recommendations, and proactive solutions made an immediate impact on best practice and profitability.”
Graham Ross
EMEA Programme Optimization Director — Flight Centre Travel Group / FCM Travel
“Cindy is extremely competent, hardworking, and creative. She’s a great team member and always willing to go further in satisfying both the customer and management.”
Sherri Hickey
Finance Manager — Lavazza Professional
“Cindy displays remarkable dedication to precision. Her collaborative approach and excellent communication skills create a positive environment, alongside the ambition to grow and succeed.”
Serena Babbi
ECS Trade Marketing & Communications Manager — Lavazza Professional
“Cindy’s demonstrable financial acumen and eagerness to broaden her expertise across the Lavazza business reflect a proactive approach to career development.”
Zain Hyde
Head of Sales, Coffee to Go — Lavazza Professional
“Cindy is intelligent, inquisitive, and hard-working — proactive in seeking solutions and bringing an analytical mind to the data. By challenging the numbers in new ways, she generated valuable business insight.”
Robert Dorling
Financial Controller — Flight Centre Travel Group
“Cindy was professional and a pleasure to work with while overseeing major capex, infrastructure, and logistics investment projects at McLaren Racing. The projects were delivered on time, with clear reporting back to the executive team.”
Chris Robson
Head of Event Support Operations — McLaren Racing
FOR THE CURIOUS ONES
Send me the free framework.
Practical PDFs, prompts, and thinking tools for creators shaping the future.
Complete the form above to unlock the download.
Free download
Tired of chasing trends? Here's a 3-step framework to build a brand that lasts
PAID DOWNLOAD
The Website Builder Playbook.
A deeper, practical guide for creators ready to turn a strong point of view into a brand people remember.
Secure checkout and document delivery are handled by Gumroad.
FOR CREATOR-LED BRANDS
Build a personal brand website (under 24 hours) that stays meaningful after the scroll.
A FOCUSED OFFER
Innovation Website Builder in under 24 hours.
A sharp, editorial Framer website built around your point of view — so your next idea has somewhere compelling to land.
24 HOURS
From point of view to published presence.
01 — Positioning & core message
02 — Editorial direction & design
03 — Live Framer build
PAID PDF
Grow Your Socials in 30 Days or Less.
A focused 30-day PDF plan for creators ready to build a clearer content rhythm, stronger visibility, and real momentum.
Secure checkout and instant PDF delivery are handled by Gumroad.
30-DAY CREATOR PLAN
A practical month of prompts, actions, and momentum for growing your social presence.